MOQ Is Not Your Enemy — A Jaipur Manufacturer Explains What Minimum Order Quantity Really Means (And How to Work With It)
Every week, we receive messages from new fashion brand founders that follow a recognisable pattern. They have a design they love. They have found a fabric they want to use. They have done the pricing math and it works. And then they hit the MOQ conversation and everything stops. “The manufacturer says the minimum is […]